Why Positioning is Critical to Your Business in 2020
Marketing has gone through many phases over the years. When understanding where we are now, it’s good to read Ries and Trout’s Positioning: The Battle …
Product Marketing
8 Top Websites for Marketing Research
Many entrepreneurs have a deep passion for building. Sometimes, though, even they are not sure what to build next. Successful entrepreneurs are people too, and …
The Importance of a Social Media Team Post-Crowdfunding
Make no mistake: crowdfunding is an eCommerce business through and through. Whether you consider yourself an engineer, a product designer, or even an ideas person …
The Trend of Success on Kickstarter
Kickstarter is arguably the largest crowdfunding platform, and has been since its launch. Despite the rise in competitors, both direct and niche, Kickstarter has managed …
Kickstarter Announces New Hardware Studio – A Resource for Creators
Kickstarter recently launched Hardware Studio – a new initiative geared to be a resource exclusively for hardware creators. Kickstarter is working in collaboration with Avnet …
What You Need to Know About Setting Shipping Prices for Your Crowdfunding Campaign
When it comes to crowdfunding your product on a platform like Indiegogo or Kickstarter, it’s never too soon to begin planning for shipping. Having a …
Announcing Indiegogo for Entrepreneurs
As a trusted Indiegogo Expert, Rainfactory is excited to be a part of Indiegogo’s newest resource: Indiegogo for Entrepreneurs. What is Indiegogo for Entrepreneurs? Indiegogo …
Steps for a Successful Launch on Product Hunt
The Product Hunt is a closed community of startup enthusiasts, growth hackers, and tech-loving, cat-loving nerds. PH Users are called “Hunters.” A product can only …
Win at Crowdfunding Customer Support
by Kaitlyn Witman Rainfactory’s Community Management and Social Media team are experts in every facet of customer service. If you’re looking for some extra help …